A dash to create job opportunities for the next generation of local talent is now under way, after Ealing Council in partnership with West London Colleges kicked off its ’25 Apprenticeships in 25 Days’ campaign. The campaign aims to secure 25 new apprenticeship opportunities with local employers in just 25 days. It aims is to help businesses develop the skilled workforce they need while creating valuable opportunities for residents entering the job market.
Up to 100% of apprenticeship training costs could be covered by the council, removing a significant financial barrier to recruiting and developing apprentices. Employers across all sectors, sizes, and stages of growth in the borough are encouraged to get involved, whether they are considering an apprenticeship for the first time or looking to expand an existing programme.
Apprenticeships offer businesses a practical way to develop talent, address skills shortages, and invest in their future workforce. Interested businesses will get access to workforce development support, recruitment assistance and high-quality training from Ealing Borough Apprenticeship Scheme (EBAS) and West London College who are running the campaign.
Councillor Kamaljit Nagpal, Ealing Council’s cabinet member for decent living incomes, said: “Apprenticeships help people take their first step onto the career ladder while giving businesses access to new talent and fresh ideas. This campaign forms part of our wider ambition to strengthen our workforce, support local businesses, and ensure all local residents can benefit from good growth in the borough. Employers interested in creating an apprenticeship opportunity or learning more about the campaign can contact the campaign team by completing the pledge form.”
Ryan McCann, director of apprenticeships and business at West London College, said: “Every apprenticeship represents an opportunity for someone to gain valuable skills, earn while they learn, and build a successful career. At West London College, we work with employers every day to develop the talent they need, and we’re excited to be partnering with EBAS on this campaign. Whether an employer is creating their first apprenticeship or expanding an established programme, we can help them identify the right training solution for their business while opening doors for local people.”
Employers who get involved will also have the opportunity to join EBAS with a complimentary bronze membership, providing access to the borough’s growing employer network and a range of employment and skills support services. Within the 25 days of the campaign, employers are being asked to commit to providing an apprenticeship by the end of November.
The campaign will be launched at the EBAS Business Network Event on Wednesday 4 November, from 9am to 11am at Perceval House, where employers can find out more – register to attend the EBAS Business Network Event here.
You can find the 25 Apprenticeships in 25 Days pledge form here.
Find out more about EBAS and the progress of the campaign, where you can also view the employers who sign up, on the Good for Ealing EBAS site.


